The Case Against Stock Picking
The Case Against Stock Picking: Why Most Investors Are Better Off with Broad Market ETFs For many investors, the allure of stock picking is hard to resist. It’s exciting. It feels personal. You get to tell people you bought Tesla early or timed your Netflix sale perfectly. But here’s the reality: for the vast majority […]
Welcome to Northern Nest Egg: Your Partner in Financial Freedom

At Northern Nest Egg, we’re here to make one thing crystal clear: taking control of your money shouldn’t feel overwhelming, confusing, or out of reach. We know the world of finance can seem intimidating—full of jargon, complex charts, and conflicting advice—but it doesn’t have to be. Whether you’re a young professional starting to save, a […]